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Awesome Ads

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A practical advertising playbook for small businesses.

Awesome Ads is an open reference for planning, launching, and refining campaigns across digital and traditional channels. Each guide stands on its own: read cover to cover or jump straight to the channel you need.

Full index docs/README.md
Published site tmhsdigital.github.io/Awesome-Ads
Contributing CONTRIBUTING.md

Channels

Guides for each major advertising channel, from setup through optimization.

Channel Guide Channel Guide
Search (SEA) SEA Social SOCIAL
Display DISPLAY Video VIDEO
Email EMAIL Native NATIVE
Affiliate AFFILIATE Influencer INFLUENCER
Print PRINT Broadcast BROADCAST
Out-of-home OOH Direct mail DIRECT_MAIL
Event sponsorship EVENT

Resources

Cross-cutting topics that apply across channels.

Topic Guide
Analytics and reporting ANALYTICS
Budgeting and planning BUDGETING
Legal and ethical considerations LEGAL
Campaign examples EXAMPLES
FAQ and troubleshooting FAQ
Templates and design TEMPLATES

For contributors and agents

Human contributors should start with CONTRIBUTING.md and Community Guidelines. Automated agents should read AGENTS.md before editing this repository.

License

Apache License 2.0. See LICENSE.

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A practical advertising playbook for small businesses. Open guides for digital and traditional channels, planning, compliance, and templates.

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